{"id":222417,"date":"2024-12-16T08:58:11","date_gmt":"2024-12-16T16:58:11","guid":{"rendered":"https:\/\/picsart.com\/blog\/?p=222417"},"modified":"2024-12-16T08:58:11","modified_gmt":"2024-12-16T16:58:11","slug":"how-to-use-pantones-color-of-the-year","status":"publish","type":"post","link":"https:\/\/picsart.com\/blog\/how-to-use-pantones-color-of-the-year\/","title":{"rendered":"How to Use Pantone\u2019s Color of the Year"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Earlier this month, Pantone announced their highly anticipated Color of the Year: Mocha Mousse. This light brown is exceptionally versatile and can be applied for countless design and marketing needs. The essence of Mocha Mousse is warm and sophisticated, making it perfect for branding. If you\u2019re looking to spruce up your content in 2025, incorporating this color can act as the refresh you need without requiring drastic changes. Here are some creative ways to make the most of Pantone\u2019s Color of the Year.<\/span><\/p>\n<h2><span id=\"1_Design_Elements\">1. Design Elements<\/span><\/h2>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-medium wp-image-222418\" src=\"https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-3-780x780.jpg\" alt=\"\" width=\"780\" height=\"780\" srcset=\"https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-3-780x780.jpg 780w, https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-3-1024x1024.jpg 1024w, https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-3-150x150.jpg 150w, https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-3.jpg 1080w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Mocha Mousse can give your design elements an extra edge, perfect for creating a polished and approachable look.<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><strong>Tip:<\/strong> Play with the color through shapes, icons, or typography. <\/span>Pair it with complementary colors like soft creams or muted greens for a contrast that catches the eye.<\/li>\n<li><b>Use them for:<\/b><span style=\"font-weight: 400;\"> Highlighting headers and sub-headers, or adding key design components in your marketing materials.<\/span><\/li>\n<\/ul>\n<h2><span id=\"2_Backgrounds\">2. Backgrounds<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-medium wp-image-222439\" src=\"https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-5-780x780.jpg\" alt=\"\" width=\"780\" height=\"780\" srcset=\"https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-5-780x780.jpg 780w, https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-5-1024x1024.jpg 1024w, https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-5-150x150.jpg 150w, https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-5.jpg 1080w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">A versatile color like this brown can shine as a background. Its soft tone provides a calming and engaging canvas for all types of content.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Tip:<\/b><span style=\"font-weight: 400;\"> Experiment with gradients, textured patterns, or even sparkly overlays to add depth and dimension.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Use them for:<\/b><span style=\"font-weight: 400;\"> Presentations, websites, digital ads, or even printed materials. This color makes your message stand out without overpowering the viewer.<\/span><\/li>\n<\/ul>\n<h2><span id=\"3_Templates\">3. Templates<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-medium wp-image-222460\" src=\"https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-2-780x780.jpg\" alt=\"\" width=\"780\" height=\"780\" srcset=\"https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-2-780x780.jpg 780w, https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-2-1024x1024.jpg 1024w, https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-2-150x150.jpg 150w, https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-2.jpg 1080w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">For small businesses looking to save time while staying on-trend, templates in Mocha Mousse can be a lifesaver. These allow you to maintain consistency and professionalism with minimal effort.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Tip:<\/b><span style=\"font-weight: 400;\"> Select a pre-designed template featuring this color to make creating content quick and simple.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Use them for:<\/b><span style=\"font-weight: 400;\"> Social media posts, email newsletters, presentations, or marketing collateral.<\/span><\/li>\n<\/ul>\n<h2><span id=\"4_Stickers\">4. Stickers<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-222481\" src=\"https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-4-780x780.jpg\" alt=\"\" width=\"780\" height=\"780\" srcset=\"https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-4-780x780.jpg 780w, https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-4-1024x1024.jpg 1024w, https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-4-150x150.jpg 150w, https:\/\/cdnblog.picsart.com\/2024\/12\/CR4608_Socials_ColorOfTheYear1080x1080_Instagram-4.jpg 1080w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Sometimes, it\u2019s the small details that make the biggest impact. Stickers can add a personalized touch to your designs while maintaining a cohesive look.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Tip:<\/b><span style=\"font-weight: 400;\"> Add light brown stickers to Instagram Stories, blog visuals, or email designs for a polished look.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Use them for:<\/b><span style=\"font-weight: 400;\"> Filling empty space and creating a visual impact.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Mocha Mousse can be used to make a statement. Its chocolatey hue is a great choice for small businesses looking to refresh their branding or marketing assets. Due to its feeling of warmth, this is an obvious choice for restaurants and cafes, however it would also work for luxury brands due to its class. No matter what your business specializes in, there\u2019s sure to be an opportunity to incorporate Pantone\u2019s Color of the Year into your social media posts for the new year.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Create your own Mocha Mousse content <a href=\"http:\/\/picsart.com\/\">now at picsart.com<\/a> or by <a href=\"https:\/\/picsart.com\/apps\">downloading the Picsart app<\/a>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><a href=\"http:\/\/picsart.com\/editing-tools\"><b><i>Empowering the Creator in Everyone<\/i><\/b><\/a><\/h3>\n<p><i><span style=\"font-weight: 400;\">Picsart is the world\u2019s largest digital creation platform. Its AI-powered tools give creators of all levels the ability to design, edit, draw and share photo and video content anywhere. It&#8217;s used by consumers, marketers and content creators for both personal and professional design, and is available to businesses via<\/span><\/i><a href=\"http:\/\/picsart.io\"> <i><span style=\"font-weight: 400;\">API partnerships<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> and integrations. Picsart has collaborated with major artists and brands like Discord, PopSockets, Shopify, Taylor Swift and more.<\/span><\/i><a href=\"https:\/\/picsart.com\/apps\"> <i><span style=\"font-weight: 400;\">Download<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> the app or visit<\/span><\/i><a href=\"http:\/\/picsart.com\"> <i><span style=\"font-weight: 400;\">picsart.com<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">.<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Earlier this month, Pantone announced their highly anticipated Color of the Year: Mocha Mousse. This light brown is exceptionally versatile and can be applied for countless design and marketing needs. The essence of Mocha Mousse is warm and sophisticated, making it perfect for branding. If you\u2019re looking to spruce up your content in 2025, incorporating &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/picsart.com\/blog\/how-to-use-pantones-color-of-the-year\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;How to Use Pantone\u2019s Color of the Year&#8221;<\/span><\/a><\/p>\n","protected":false},"author":136,"featured_media":222502,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"","faq_show":false,"faq_enable_schema":false,"how_to_show":false,"how_to_show_on_single":false,"how_to_enable_schema":false,"how_to_is_upload":false,"faq_title":"","how_to_title":"","how_to_layout":"","how_to_cta_text":"","how_to_cta_url":"","how_to_image_alt":"","how_to_display_image":0,"faq_items":[],"how_to_steps":[],"footnotes":""},"categories":[2849,2846,2847],"tags":[2189,1374,566,1373],"class_list":["post-222417","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","category-design","category-marketing","tag-brand-design","tag-color-of-the-year","tag-color-trends","tag-pantone","entry"],"acf":{"faq_show":false,"faq_title":"Frequently asked questions","faq_enable_schema":true,"faq_items":null,"how_to_show":false,"how_to_show_on_single":false,"how_to_title":"","how_to_layout":"default","how_to_steps":null,"how_to_enable_schema":true,"how_to_is_upload":true,"how_to_cta_text":"","how_to_cta_url":"https:\/\/picsart.com\/create\/editor","how_to_display_image":null,"how_to_image_alt":"","footer_banner_name":"Start your design in Picsart","footer_banner_link_":"\/","footer_banner_button_text_":"Get Started"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Use Pantone\u2019s Color of the Year - Picsart Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/picsart.com\/blog\/how-to-use-pantones-color-of-the-year\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Use Pantone\u2019s Color of the Year - Picsart Blog\" \/>\n<meta property=\"og:description\" content=\"Earlier this month, Pantone announced their highly anticipated Color of the Year: Mocha Mousse. 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