PICSART SEEDANCE 2.5 CHALLENGE: OFFICIAL CONTEST RULES

Eligibility

The Contest is open to individuals who are eighteen (18) years of age or older as of the date of entry and who have Internet access. The Contest is available globally, except in Italy, Brazil, Japan, OFAC-sanctioned countries, the province of Quebec and any other jurisdiction where prohibited by law.

Employees of Sponsor and its parent companies, affiliates, subsidiaries, advertising, promotion, and fulfillment agencies, individuals providing services to Sponsor through an outsourcer or temporary employment agency during the Submission Period, individuals who receive compensation from Sponsor for promoting the Contest ( including participants in Picsart's Earn program and influencers under paid promotional arrangements with Sponsor) and their respective immediate family members and persons living in the same household, are not eligible. Individuals who receive compensation from Sponsor for promoting the Contest, including participants in Picsart's Earn program and influencers under paid promotional arrangements with Sponsor, are not eligible to enter or win.

Entrants must comply with the Picsart Community Guidelines and Terms of Use at all times.

How to Enter

Entry deadline is September 3, 2026 11:00 AM UTC. To enter, Entrant must complete all of the following steps during the Submission Period:

• 1. Create an original video using the Seedance 2.5 AI video generation tool. The video must be at least 15 seconds long and generated in 1080p resolution.

• 2. The Picsart badge must be visible for the full duration of the video. Videos submitted through Picsart's native generation flow will have the badge applied automatically. Entrants submitting videos generated outside of Picsart must download the badge here and add it before submission.

• 3. Submit the video through the official Picsart Challenges feature in-app.

Each Entrant may submit up to three (3) entries per account; each entry must be unique. Entrants are encouraged to share their entry on Instagram, tag @Picsart, and include #PicsartSeedance25, but social media sharing is not required for entry. All entries must comply with the Picsart Community Guidelines and Terms of Use.

Entries that are incomplete, illegible, corrupted, or received outside the Submission Period will not be eligible. Sponsor is not responsible for lost, late, misdirected, or unintelligible entries or for any technical failures affecting the ability to submit an entry.

Judging

This is a skill-based contest. Winners will not be selected at random. All eligible entries will be evaluated during the judging period from September 3, 2026, 11:01 AM UTC to September 7, 2026, 11:00 AM UTC by a panel of judges selected by Sponsor (the "Judging Panel"). Entries will be judged on the following criteria, weighted equally:

• 1. Creativity and originality;

• 2. Visual quality and production value;

• 3. Effective and innovative use of Seedance 2.5;

• 4. Storytelling and emotional impact;

• 5. Overall engagement and entertainment value.

In the event of a tie, the entry with the highest score in creativity and originality will prevail. The Judging Panel's decisions are final and binding in all respects.

Prizes

A total of five (5) cash prizes will be awarded to winners. Each winner will receive $10,000 USD paid via electronic transfer within thirty (30) days of winner verification. No substitution of prizes is permitted, except at Sponsor's sole option for a prize of equal or greater value. Prizes are non-transferable. Total approximate retail value of all prizes: $50,000.

No cash or other prize substitution is permitted, except that Sponsor may, at its sole option, substitute a prize of equal or greater value. Prizes are non-transferable.

Notification of Winners

Winners will be announced on September 7, 2026 11:00 AM UTC. Sponsor will attempt to notify each potential winner by email within ten (10) business days of the announcement. Each potential winner must return a completed affidavit of eligibility and a liability and publicity release (where permitted by law) within seven (7) days of notification. If a potential winner cannot be reached, is found ineligible, fails to return the required documents within the specified timeframe, or declines the prize, that potential winner will be disqualified and Sponsor may select an alternate winner from the remaining eligible entries at its sole discretion.

Taxes

All federal, state, local, and foreign taxes on any prize are the winner's sole responsibility. The approximate retail value of each prize is stated for tax reporting purposes only and does not constitute a representation of actual value.

For U.S. residents: prizes valued at or above the applicable reporting threshold may require IRS Form 1099-MISC reporting. Winners agree to provide any tax information and complete any forms reasonably required by Sponsor for tax reporting purposes.

Winners residing outside the United States are solely responsible for compliance with all applicable tax laws in their jurisdiction of residence.

Content Requirements and Prohibited Content

All entries must comply with the Picsart Community Guidelines and Terms of Use. Entries containing any of the following will be disqualified:

• 1. Content that is obscene, pornographic, sexually explicit, or indecent;

• 2. Content that depicts graphic violence or gore;

• 3. Content that infringes any third-party intellectual property rights, including copyrights, trademarks, or rights of publicity;

• 4. Content that is defamatory, libelous, or threatening;

• 5. Content that violates any applicable law or regulation;

• 6. Content that includes personally identifiable information of any third party without that person's written consent;

• 7. Commercial advertising, spam, or solicitations;

• 8. Content that is otherwise objectionable, as determined by Sponsor in its sole discretion.

Videos not generated using the Seedance 2.5 AI video generation model are not eligible and may be disqualified. Sponsor reserves the right, in its sole discretion, to disqualify any entry that violates these content requirements at any stage of the Contest.

Intellectual Property; License Grant

By submitting an entry, Entrant represents and warrants that the entry (i) was created using the Seedance 2.5 AI video generation model, (ii) is Entrant's original work and (iii) does not infringe any third-party intellectual property rights, rights of privacy, or rights of publicity.

Entrant retains ownership of the entry, subject to the license granted herein. By entering, Entrant grants Sponsor a worldwide, perpetual, irrevocable, royalty-free, sublicensable, transferable license to use, reproduce, modify, adapt, publish, display, distribute, and create derivative works of the entry in any media, for any commercial or promotional purpose, with credit to the Entrant. No additional compensation shall be payable to Entrant in connection with this license.

To the extent permitted by applicable law, Entrant waives any moral rights in the entry.

Publicity

By entering the Contest, Entrant consents to Sponsor's use of Entrant's name, Picsart username, country of residence, likeness, biographical information, and entry (including any video content submitted) for advertising, promotional, and marketing purposes in any media now known or hereafter developed, worldwide, without additional compensation, notification, or permission, except where prohibited by law. Entrant acknowledges that Sponsor is not obligated to make any use of the rights granted in this Section.

Disclaimers and Limitations on Liability

By entering the Contest, Entrant agrees that Sponsor and its officers, directors, employees, and agents (collectively, the "Released Parties") shall not be liable for: (a) late, lost, incomplete, misdirected, or illegible entries; (b) any technical failures, including hardware or software malfunctions, lost or unavailable network connections, or failed electronic communications; (c) unauthorized human intervention in any part of the Contest; (d) any injury, loss, or damage of any kind arising from participation in the Contest or the acceptance, possession, or use of any prize; or (e) entries that are late, forged, destroyed, or otherwise not in compliance with these Official Rules.

Sponsor's aggregate liability to any Entrant in connection with the Contest shall not exceed the approximate retail value of the prize for which such Entrant is eligible. Entrant assumes all risk of participation.

Indemnification

By entering the Contest, Entrant agrees to indemnify, defend, and hold harmless Sponsor and its parent companies, affiliates, subsidiaries, and their respective officers, directors, employees, and agents (collectively, the "Released Parties") from and against any and all claims, actions, demands, losses, damages, judgments, penalties, costs, and expenses (including reasonable attorneys' fees) arising out of or relating to: (a) Entrant's participation in the Contest; (b) any breach of these Official Rules by Entrant; (c) any violation of any third-party rights, including without limitation intellectual property rights, privacy rights, or publicity rights; or (d) any misrepresentation made by Entrant in connection with the Contest.

Additional Considerations

Sponsor reserves the right, in its sole discretion, to cancel, modify, or suspend the Contest, in whole or in part, if fraud, technical failures, or any other factor beyond Sponsor's reasonable control compromises the integrity, security, or proper administration of the Contest. Sponsor reserves the right to disqualify any Entrant who violates these Official Rules, tampers with the entry process, or acts in a disruptive or unsportsmanlike manner, as determined by Sponsor in its sole discretion.

This Contest is not endorsed or sponsored by BytePlus Pte. Ltd., Apple, Google, Instagram, or any third-party platform.

Privacy

By entering the Contest, Entrant acknowledges and agrees that Sponsor collects personal data through the in-app Challenge submission, including Picsart username, country of residence, and entry content. This data will be used solely for Contest administration, judging, winner notification, prize fulfillment, and tax reporting. Sponsor's collection and use of personal data is governed by its privacy policy at https://picsart.com/privacy-policy.

For Entrants located in the European Economic Area (EEA): Sponsor processes personal data on the legal bases of consent and legitimate interests. EEA Entrants have the right to access, rectify, erase, restrict, and object to the processing of their personal data. To exercise these rights, contact Sponsor at [email protected]

Governing Law; Dispute Resolution

These Official Rules and any dispute arising out of or relating to the Contest shall be governed by and construed in accordance with the laws of the State of Delaware, without regard to its conflict-of-laws principles.

Any dispute arising out of or relating to the Contest or these Official Rules shall be resolved by binding individual arbitration administered by JAMS under its Streamlined Arbitration Rules, conducted in English. By entering the Contest, Entrant waives any right to participate in a class action, class-wide arbitration, or any other representative proceeding. The arbitrator's award shall be final and binding and may be entered as a judgment in any court of competent jurisdiction.

Winner's List; Official Rules; Sponsor; Entire Agreement

Winner's List; Official Rules. To request a list of winners or a copy of these Official Rules, send an email to [email protected] within four (4) weeks of September 7, 2026. Please specify your request in the subject line.

Sponsor. Picsart, Inc., 1010 S Federal Hwy, Onyx Tower, Suite 1103, Hallandale Beach, FL 33009, United States.

Entire Agreement; Severability. These Official Rules constitute the entire agreement between Entrant and Sponsor with respect to the Contest and supersede all prior or contemporaneous communications. If any provision of these Official Rules is found unenforceable by a court of competent jurisdiction, that provision will be severed, and the remaining provisions will continue in full force and effect.