If you’re running a business or building a personal brand, you know that consistency is everything. A solid brand kit keeps your visuals on point across social media, marketing, and content creation. But the old way of wrangling logos, fonts, and colors across a million folders? That’s out.

Enter: Picsart’s Brand Kit — your one-stop space to create, store, and apply your brand elements in just a few clicks.

Here’s how to create your own, and why it’s a game-changer for creators and small business owners alike.

Step 1: Go to Picsart’s Brand Kit page

Head to picsart.com/brandkit. If you’re not logged in yet, sign in or create an account — it’s free and quick.

Once you’re in, click the “Create new brand kit” button. This kicks off the setup process and brings you to a short form.

Step 2: Add your business name and website

Next, enter your business name. Optionally, you can also add your website URL. Why? Because Picsart can automatically scan your public site and pull key visual elements — like your logo, colors, and font styles — to help build your kit faster.

No website? No problem. You can still build everything from scratch and customize every detail later.

Step 3: Let Picsart auto-generate your brand kit

If you provided a website, Picsart works its magic and extracts what it can. You’ll see a brand kit preview populate with your logo, suggested color palette, and potential font pairings.

If you prefer more control, you can skip or edit any of these elements.

Step 4: Customize your brand kit

Once your brand kit is created, it’s time to make it yours. Inside the Brand Kit editor, you can:

  • Upload multiple logo versions
  • Upload your brand fonts — whether they’re bold and modern or soft and script-style
  • Choose or tweak your color palette
  • Add brand voice notes so your messaging stays on tone
  • Name your kit for easy management (especially helpful if you manage multiple brands)

Everything is fully editable, so you can return anytime to make updates as your brand evolves.

Step 5: Design on-brand content instantly

Here’s where the magic really happens. Once your brand kit is finalized, it integrates directly with Picsart’s creative tools.

Head to the Picsart Editor to start designing. You’ll see your brand fonts, colors, and logos ready to go — no more guessing hex codes or searching for the right logo file.

Create social posts, ads, business cards, or digital flyers — all with your brand identity baked in.

Why use Picsart’s Brand Kit?

A few reasons creators and entrepreneurs are loving it:

  • 🎨 Consistency made simple: Your designs always align with your brand vibe
  • ⏱️ Faster workflow: No more repetitive uploads or formatting
  • 🔄 Flexibility: Edit your kit anytime, and manage multiple brands easily
  • 💻 Cloud-based: Access your brand from anywhere, anytime
  • 🎯 On-brand by default: Every design you make in Picsart can stay brand-aligned without extra effort

Final thoughts

Your brand deserves to show up strong and consistent, whether you’re posting to Instagram, sending out a newsletter, or launching a new product. With Picsart’s Brand Kit, that level of professionalism is finally accessible — no design degree required.

Whether you’re a solo creative, a small business owner, or a marketing pro, this tool makes branding as seamless as it should be.

Ready to build your brand kit? Start here and bring your creative vision to life.