Hey there, future YouTubers! We’re excited to launch this all-new series focused on the A to Z of how to start a YouTube channel. Matilde, our star from the Picsart channel, is here to spill the secrets. Whether you’re just sketching out your YouTube dreams or aiming to elevate your current channel, this guide’s tailor-made for you. Matilde will be sharing new episodes regularly on the Picsart YouTube and we’ll be sharing them here, for those of who you prefer words with your videos. 

How to Start a Youtube Channel

In the ever-expanding digital universe, there’s a special place for every aspiring YouTuber. The best time to start? Right now! Don’t hold back waiting for a “perfect” moment. YouTube success is all about regular uploads and staying true to your vision. Remember, consistency isn’t just a buzzword; it’s your growth mantra on YouTube.

Finding Your Zone and Branding It

Your YouTube niche is like your playground. Here, you can explore a wide range of content, from tech reviews to travel vlogs. The key is to find what excites you and delve into it. As for branding, it’s more than a logo or a catchy name. It’s about how you connect with your audience. Think of it as the unique flavor you bring to your videos, something that makes viewers come back for more.

Crafting Your YouTube Persona

Building your brand on YouTube is like creating a character in a story. Who inspires you? Maybe it’s the authenticity of a travel vlogger or the humor of a gamer. Draw from these inspirations to shape your content. Stay original and inject your personality into every video. Your viewers are there for you, so let them see the real you.

Striking the Perfect Content Mix

Imagine your content as a buffet. Half should cater to your existing subscribers, keeping them engaged and coming back. The other half? Aimed at attracting new eyes. Mix trending topics with evergreen content. And don’t forget about SEO—titles, descriptions, and tags should be your strategic allies to boost visibility. More on SEO later.

Thumbnails and Editing Magic

First impressions count, and that’s where thumbnails and editing come in. They’re the window display of your content. Thumbnails should be eye-catching and reflective of your video’s essence. With editing, consistency in style can help establish your brand. And fear not, tools like Picsart make this process accessible, even if you’re not a pro editor.

Mastering Uploads and SEO

Get cozy with SEO basics. Your video titles, descriptions, and tags need to be chock-full of keywords to help your content shine in search results. Uploading is more than hitting ‘publish’. It’s about timing, frequency, and understanding YouTube’s algorithm. Consistent upload schedules can keep your audience hooked. As for SEO, it’s the compass that guides viewers to your content. Use keywords that resonate with your target audience, ensuring your videos are easy to find and enticing to click on.

Embarking on your 2024 YouTube journey promises excitement and creative fulfillment. Stick to a consistent schedule, understand and embrace your niche, add a personal touch to your brand, and become an SEO wizard. Your YouTube path is unique—embrace it, enjoy it, and remember: it’s a marathon, not a sprint. Ready to start your YouTube adventure with us? Let’s dive in!


Empowering the Creator in Everyone

Picsart is the world’s largest digital creation platform. Its AI-powered tools give creators of all levels the ability to design, edit, draw and share photo and video content anywhere. It’s used by consumers, marketers and content creators for both personal and professional design, and is available to businesses via API partnerships and integrations. Picsart has collaborated with major artists and brands like Discord, PopSockets, Shopify, Taylor Swift and more. Download the app or visit picsart.com.