Today, we’re thrilled to introduce AI Background, the newest addition to our suite of AI tools tailored for marketers and online sellers. In the dynamic world of digital marketing, the demand for high-quality, visually appealing product images is unrelenting. Traditional photo shoots, with their high costs and logistical demands, can burden budgets and extend project timelines, making it difficult to swiftly adapt to market trends or update product listings.

What is AI Background? 🪄

AI Background is more than just an AI background changer; it’s a groundbreaking tool engineered to confront these challenges directly. Imagine having the capabilities of a full marketing studio conveniently in your pocket. AI Background utilizes advanced AI to seamlessly merge stunning, contextually appropriate backgrounds with your product images. This enables the creation of professional-level visuals in minutes—not days—free from the logistical complications of traditional photo shoots.

With AI Background, marketers and online sellers can rapidly tailor their visuals to align with seasonal promotions, conduct A/B tests with different aesthetic approaches, and craft custom images for diverse platforms, all while significantly reducing costs. Whether you’re an Etsy shop owner or a marketer at a multinational corporation, AI Background provides the essential tools to create engaging visual content that captivates and converts.

Turn Your Product Shots Into Eye Catching Ads or Social Posts

After enhancing your product photography with AI Background, explore further within the Picsart ecosystem. From animating your ads to crafting impressive videos and utilizing rapid photo editing tools, everything you need is at your fingertips. Consider it your gateway to an extensive content library for any purpose—ads, social media, or simply for fun.

How to Use AI Background

To get started with AI Background, download Picsart for iOS or Android, or head to Picsart Web.

1. Select “New Project” and upload your product image to the canvas

2. Then click on “more tools” and then “AI Background”

3. Then watch the magic! From here you will be shown several suggested backgrounds and a text box allowing you to prompt your own – check out our guide on how to create the perfect image prompt

4. Select your desired background and either save the image or continue editing with Picsart’s thousands of tools, stickers and elements.

5. Upload to your e-commerce store or social platforms and see the $$ pour in!

Try AI Background now and give us your feedback!


Empowering the Creator in Everyone

Picsart is the world’s largest digital creation platform. Its AI-powered tools give creators of all levels the ability to design, edit, draw and share photo and video content anywhere. It’s used by consumers, marketers and content creators for both personal and professional design, and is available to businesses via API partnerships and integrations. Picsart has collaborated with major artists and brands like Discord, PopSockets, Shopify, Taylor Swift and more. Download the app or visit picsart.com.