Facebook profile picture size
Your profile picture is the first thing people see, so it should be clear and easily recognizable.
- Recommended size: 400 × 400 px.
It displays as a circle, so keep important elements like logos or faces in the center. Even though the image uploads larger, it often appears smaller on mobile. Keep designs simple with strong contrast for the best results.
Facebook cover photo size
Cover photos act as the banner for your page.
- Facebook cover photo size: 1125 × 633 px.
On desktop, they appear wide and stretched, while on mobile, the edges may crop. Stick to the safe zone in the middle, so key text and visuals stay visible across devices.
Facebook post size
Regular posts make up the bulk of your feed.
- Facebook post size: 1200 × 630 px for shared images.
These dimensions ensure your photos display at full resolution and prevent automatic cropping. Consistent use of the right Facebook post sizes gives your feed a polished look.
Facebook event cover size
Event covers need a specific format to display properly across devices.
- Facebook event cover size: 1200 × 628 px.
Keep text minimal and centered so the design works both on desktop and mobile.
Facebook stories size
Stories appear full screen in a vertical layout.
- Facebook story size: 1080 × 1920 px (9:16).
Leave safe zones at the top and bottom (around 250 px each) to avoid UI elements covering your design.
Facebook ad sizes
Facebook ads have several placements, each with its own specs:
- Single image ads: 1200 × 628 px.
- Carousel ads: 1080 × 1080 px per card.
- Story ads: 1080 × 1920 px.
Choosing the correct Facebook ad dimensions improves ad performance and ensures your visuals look professional.
Best practices for Facebook dimensions
- Keep safe zones: Avoid placing text near the edges of covers, stories, or ads.
- Follow aspect ratios: 1:1 for square, 9:16 for vertical, 16:9 for wide.
- Export in high resolution: Use JPG or PNG under 30 MB.
- Design mobile-first: Most Facebook users browse on mobile devices.
