Predict ad success
Get a predictive ad performance score that shows how your creative may engage viewers before launch.
Optimize for engagement
Use AI creative analysis to refine layout, messaging, and clarity for stronger engagement and higher conversions.
Reveal heatmap insights
See attention-focused heatmaps from an advanced creative heatmap tool that helps you improve visual hierarchy instantly.
How to use Creative Scorer
Upload your creative
Drop in an image or video to begin using this AI ad performance evaluator.
Add helpful context
Analyze your creative
Review insights and optimize
All the essentials for creative scoring
Get an instant performance score that evaluates clarity, impact, and overall creative effectiveness.
See exactly where viewers look first with attention-mapping heatmaps for better layout decisions.
Get clear, practical suggestions to improve messaging, hierarchy, contrast, and CTA visibility.
Refine your creative before spending ad budget to boost efficiency and campaign confidence.
Understand how different audience segments may perceive and engage with your ad.
Use machine-learning analysis to guide creative choices rooted in measurable performance signals.
Analyze, score, and optimize your ad in seconds with an easy, marketer-friendly workflow.
Designed to support fast testing, smarter decisions, and stronger performance across every campaign.
Creative Scorer FAQ
What is the Creative Scorer tool?
How does Creative Scorer work?
You upload your visual, and the tool instantly analyzes it using computer vision and marketing-focused AI models. It generates a performance score, breaks down factors like clarity and emotional appeal, displays attention heatmaps, and provides practical fixes for headlines, visuals, and CTAs - all within one workflow.
What types of ads can I test? How accurate is the scoring system?
You can test static ads across social platforms, banners, product promos, and any image-based creative. The scoring model is trained on large datasets that reflect real viewer behavior, giving you highly reliable, predictive guidance. While no tool can guarantee results, Creative Scorer closely mirrors how audiences respond in real-world scenarios.
Does it only analyze visuals, or does it consider text too?
It evaluates both. The tool checks visual hierarchy, contrast, and composition while also assessing headline clarity, readability, message placement, and how well text supports the intended action. This helps you optimize the full creative, not just the imagery.
Can I use Creative Scorer for non-ad creatives?
Yes. You can analyze posters, thumbnails, promo graphics, social visuals, and any creative where attention, clarity, or visual hierarchy matters. It’s useful whenever you want to understand how people will interpret your design.
How can Creative Scorer improve my ROI?
By identifying weaknesses before launch - like confusing text, weak CTAs, or poor visual hierarchy - you can fix issues early and avoid wasted spend. Higher-performing creatives typically drive stronger engagement, better CTRs, and more efficient budgets, giving your campaigns a higher return on investment.