Learn all about the color Rust

Learn about the psychology behind the color Rust and what it represents. Explore its meanings and color combinations for your design inspiration.

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Rust#B7410E
rust color with hex code #B7410E

Meaning of the color Rust

Earthy and robust, rust color combines deep red and orange undertones, creating a shade that exudes warmth, passion, and nostalgia. This versatile hue is a natural choice for evoking rustic elegance and grounded sophistication. Rust pairs beautifully with neutral tones like beige, cream, and gray, creating a soft, earthy palette that feels balanced and harmonious. For a striking contrast, cool shades such as teal, navy blue, and emerald green bring vibrancy and depth to rust's warm base. Muted shades like sage green and mustard yellow offer a retro-inspired, harmonious look, while metallic accents such as gold and brass elevate rust's luxurious side. Whether you’re styling interiors, designing fashion, or creating digital art, rust’s adaptability ensures it enhances every setting with warmth and character.


Psychological characteristics of color Rust

Rust color carries depth and emotion, offering grounding and energizing qualities:

  • Warmth: Its red-orange tones evoke feelings of comfort and familiarity.
  • Authenticity: Rust reflects aged beauty and natural elements, symbolizing reliability and connection to the earth.
  • Creativity: The unique depth of rust sparks inspiration and innovation.
  • Stability: Its earthy base offers a grounding effect that balances more vibrant colors.

Symbolic meanings of color Rust

  • Passion and vitality
  • Warmth and comfort
  • Authenticity and heritage
  • Resilience and stability

Technical information about Rust/#B7410E

The rust hex code, #B7410E, encapsulates the earthy and bold characteristics of this reddish-orange shade. In the RGB color model, rust comprises 71.76% red, 25.49% green, and 5.49% blue. In the CMYK model, it’s expressed as 0% cyan, 64.5% magenta, 92.3% yellow, and 28.2% black.
Rust’s unique blend of warmth and depth makes it an ideal choice for both modern and rustic designs. Whether you’re working on digital branding, packaging, or interior concepts, rust offers a timeless and striking appeal.

Rust color conversion table

The hexadecimal color #B7410E has RGB values of R: 183 , G: 65, B: 14 and CMYK values of C: 0, M: 64, Y: 92, K:28.
Color codeValueCSS
HEX#B7410E#B7410E
RGB DECIMAL183, 65, 14rgb(183, 65, 14)
RGB PERCENTAGE72%, 25%, 5%72, 25, 5
CMYK0, 64, 92, 28
HSL18.1°, 85.8, 38.6hsl(18.1°, 85.8%, 38.6%)
HSV (OR HSB)18.1°, 92.3, 71.8
WEB SAFE#B7410E#B7410E
CIE-LAB44.060, 45.764, 51.123
XYZ21.498, 13.880, 1.961
XYY0.576, 0.372, 13.880
CIE-LCH44.060, 68.614, 48.166
CIE-LUV44.060, 95.762, 35.468
HUNTER-LAB37.255, 37.806, 22.957
BINAR10110111 01000001 00001110

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