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Create AI characters for videos and stories

Design an original character from a prompt or reference image. Explore looks for a short video, film, drama, or 3D-style concept, then use your chosen image to guide the next scene.

Create a character
AI-generated fantasy warrior character with silver hair and dark armor
Fantasy lead
AI-generated minimalist 3D doll character in neutral beige style
3D-style character
AI-generated stylized cartoon boy character in oversized streetwear outfit
Animated lead

Create a character, then start a scene

Create a still character first, choose the details you want to keep, then carry that image into a video scene when you are ready to add motion.

How to

Describe your character

Write a prompt for an original character. Describe their role, face, hair, clothing, expression, and one detail you would recognize in another shot. Or upload an image you have the right to use as a starting reference.

Create a character
AI character example for the first design step

Give your character details worth keeping

  • Define the role

    Decide who this character is in the story and what they want in the first scene. Their role helps shape the expression, wardrobe, and pose.

  • Choose a visual anchor

    Keep a signature coat, hairstyle, color, or prop in your prompt. It gives you a clear detail to look for when you compare later versions.

  • Plan the first shot

    Describe one action, setting, and camera angle. Test that moment as a short clip before you plan a longer sequence.

Design the lead before the first shot

A memorable lead starts with more than a face. Describe their silhouette, hairstyle, wardrobe, expression, and one detail a viewer could recognize in the next shot. Start from text or an image you have the right to use. Generate a few variations, then choose the one that fits your story before moving to video.

Create a character
Design the lead before the first shot

Explore 3D-style and animated characters

A character's look sets the tone before anyone speaks. Try realistic, illustrated, anime-inspired, clay, pixel art, or 3D-style images, then see which direction suits your story. Switch image models and styles as you compare concepts. A 3D-style picture is a visual concept; it is not a rigged 3D model you can animate directly.

Create a character
Explore 3D-style and animated characters

Move your character into a video scene

Bring your character image into Picsart's image-to-video tool, then describe the action, setting, framing, and camera movement. Start with one short moment, such as walking into a room or reacting to someone offscreen. Watch for changes in the face or costume, and adjust the prompt or reference before making the next shot.

Create a video
Move your character into a video scene

Keep your character recognizable across scenes

Save a clear reference image and note the details you want to repeat: face shape, hair, outfit, colors, and any distinctive prop. Use the image in later generations when the selected model supports references, and describe the new pose or setting separately. Check each result. A reference can guide the look, but it cannot lock every detail across shots.

Try a reference image
Reference portrait beside a stylized character with matching clothes

Create characters for your next story

Short films

Sketch an original lead, choose a costume and mood, then test how they look in a short scene. A character image can help you begin a shot list or video experiment.

Design a lead
AI character concept for a short film pitch

Keep creating after the character

  • Use an image reference

    Bring an existing concept into the next prompt or clip.

  • Try text to video

    Describe the action and setting for a new scene.

  • Refine the look

    Adjust the character's outfit, expression, or framing.

AI character generator FAQ

  • An AI character generator creates original character images from a text prompt or reference image. You can use a character concept as the starting point for a video, film, drama, or illustrated story.