Picsart is the AI media production and distribution platform where 100M+ creators and businesses worldwide make, market, and monetize content. It brings AI video and image generation, editing, repeatable workflows, creative agents, and publishing-ready formats into one system.

Is Picsart only a photo editor?

No. Picsart began with photo editing and still maintains a strong photo core, but it now supports AI video and image generation, video production, design, reusable workflows, creative agents, a content library, and developer integrations.

Why is Picsart focusing on video?

Video is central to how creators and businesses tell stories, demonstrate products, run campaigns, and reach audiences. Picsart is building a complete path from intent to production-ready video while keeping the photo tools and assets that feed that work.

Picsart is built for independent creators, solopreneurs, marketers, small businesses, creative teams, and developers. It is especially useful for the team of one: someone responsible for the idea, production, campaign, and publishing without a full studio.

What does team of one mean?

A team of one is a creator, founder, marketer, or business owner handling several roles at once. Picsart helps that person move from brief to finished content without assembling a different specialist or tool for every step.

What can you make with Picsart?

You can make social videos, product campaigns, ads, animated stories, edited photos, AI-generated images, presentations, brand assets, and reusable content workflows. The best starting point is the outcome you need to publish.

How do Picsart tools work together?

Use AI Playground to explore models, Picsart Flow to repeat a successful process, Video Studio to refine and export video, and AI Photo Editor to prepare strong visual inputs. AI Agents, the Picsart CLI, and Picsart MCP connect that production work to other tools and workspaces.

Where can you use Picsart?

Picsart is available on the web, iOS, Android, and Windows. Developers and agent builders can also connect through the Picsart CLI and Picsart MCP .

Can AI-generated Picsart images be used commercially?

AI-generated images are made available for commercial purposes. Picsart does not guarantee that you will own copyright in an output or that it will not infringe third-party rights. Review the commercial-use guidance and Terms of Use for the current conditions.

Who founded Picsart and when?

Picsart was founded in Armenia in 2011 by Hovhannes Avoyan, who remains Founder and CEO. The company now operates with a global team and is headquartered in Miami.

Where can reporters and partners find official facts?

Use the Picsart press kit for current company facts, brand assets, leadership information, and recent announcements. Company culture and open roles are available on the careers site .

Meet Picsart, the AI media production and distribution platform

Name: about-us
Rating: 4.4 (1479 reviews)
Author: Picsart

Picsart, the AI media production and distribution platform, where 100M+ creators and businesses worldwide make, market and monetize content. Use leading AI models, editing tools, creative agents, and repeatable workflows to produce videos, images, and campaigns from one place.

Start creating

AI video

Create a video

Generate an AI video

Still image animated into video with Picsart

Image to video

Animate an image

Picsart Flow

Build with Flow

Build a repeatable workflow

Creative content edited through a chat workflow in Picsart

AI editing

Edit with AI

Edit with a prompt

AI-generated campaign image made with Picsart

AI image

Generate an image

Generate a campaign image

Know Picsart at a glance

Company facts reviewed September 2026. Sources: Picsart press kit and current company pages.

2011founded in Armenia
100M+creators and businesses worldwide
2.5B+downloads
4platforms: web, iOS, Android, and Windows

See how Picsart grew from photo editing to AI production

Picsart was founded in Armenia in 2011 by Hovhannes Avoyan, who remains Founder and CEO. Picsart, Inc. is headquartered in Miami, with a global team across Yerevan, Madrid, Berlin, Bucharest, London, New York, and Miami.

Picsart started by making photo editing accessible on mobile. In 2026, the company is expanding into a video-first, AI-powered production ecosystem—while keeping photo editing, design, and the creative community at its core. Explore the official press kit, culture and values, and the September 2026 company update.

View press kit Explore our culture

Picsart creative production tools across video, image, and AI workflows

Create for the role you already play

Picsart serves the people doing the work—from independent creators and the team of one to marketing teams and developers building new production systems.

Creates independently
Make videos, images, and designs without waiting for a full production crew.
Runs the whole campaign
Take an idea from brief to finished channel-ready media when you are the team of one.
Markets a growing business
Produce product content, ads, social posts, and weekly campaigns for a brand or small business.
Produces with a team
Give creative and marketing teams one connected place for generation, editing, and repeatable workflows.
Builds with agents and APIs
Connect Picsart tools through AI agents, the command line, and MCP-enabled workflows.

See how people rate Picsart

TrustScore and review count checked September 14, 2026. Ratings can change as new reviews are published.

4.4/5

(1,479 reviews)

G2 awards

G2 Spring 2026 Fastest Implementation badge

Choose the Picsart tool for each production step

Move from exploration to repeatable production, editing, distribution, and earning. Each Picsart surface solves a different part of the same creative job.

Explore Picsart

Create what the work actually needs

Start with a prompt, product shot, rough clip, or existing design. Choose a use case by the finished outcome—not by the tool name.

Build a product campaign from one image
Input one product shot, then create product images, ad variations, and social assets from the same source.
Turn a prompt into a social video
Start with an idea, generate a first clip, then shape it for Reels, Shorts, ads, and stories.
Animate a product photo
Add motion to a still product image when a campaign needs video without a new shoot.
Produce an animated video story
Develop a story, generate scenes, and turn the sequence into a finished video.
Run weekly content production
Save the workflow, add fresh inputs, and generate the next content batch without starting over.
Prepare photos for every next step
Retouch, remove backgrounds, expand the frame, and carry the finished still into video or campaign work.

Move from intent to published video

A complete production path starts with the outcome, builds the media, adapts it for the channel, and ends with something ready to publish.

How to

Start with the outcome

Choose the story, product, campaign, or weekly content job before choosing the model or tool.

Open Video Studio Build with Flow

Choosing a creative production workflow in Picsart

Start anywhere. Continue through the right tool.

Explore leading models in AI Playground, save repeatable production in Picsart Flow, and refine video in Video Studio. AI Agents, the Picsart CLI, and Picsart MCP let teams start creative work from other tools and workspaces.

The visual shows an AI-generated workflow example.

Open AI Playground Explore AI Agents

Turn every strong image into a bigger story

Clean up a product shot, build a character, remove a background, or create a campaign still. Then use that finished image as the input for motion, video, and every format the idea needs next.

Edit a photo Animate an image

Picsart photo editing tools that prepare images for video and campaign work

See what creators make at Picsart scale

Current product activity reviewed September 2026. Sources: Picsart product overview and September 2026 company update.

1.1B+AI videos and images created since launch
270%year-to-date AI usage growth year over year
4.6M+AI content generated daily
200K+videos generated daily

Hear how creators use Picsart

Selected five-star reviews from the Picsart Trustpilot profile, checked September 14, 2026. Review text belongs to the reviewers and can change.

Found a new way to create

“This program has helped me to use my talents in a different way and break out of that fear.”

Amy B. · Trustpilot, July 22, 2026

Easy enough to keep using

“I use this editing app more than any other. Love the ease of use and what Picsart has to offer.”

JoAnna W. · Trustpilot, July 22, 2026

AI tools worth calling out

“They've incorporated Ai image & Background editors with few great models to choose from, it's incredible!”

Rob · Trustpilot, September 1, 2026

Good design without the wait

“Picsart helps me create good design, very easy to use and don't take much time.”

Fendy F. · Trustpilot, July 22, 2026

Everything in one app

“Very user friendly, has everything you need in one app!”

Frankie O. · Trustpilot, March 30, 2026

Built for creating content

“It's great if you want to create content and has been great to feed my creative wellbeing.”

Danielle M. · Trustpilot, July 22, 2026

Know what applies to your output

Credits are virtual tokens for generative AI tools. The amount varies by tool and plan, and unsuccessful generations are automatically refunded. AI-generated images are made available for commercial purposes, but Picsart does not guarantee copyright ownership or that an output will not infringe third-party rights. Review the commercial-use guidance, Terms of Use, Privacy Policy, and Security Policy before publishing.

View pricing Read terms

Build with the values behind Picsart

These five values guide how Picsart teams make decisions, build products, and work together.

Think like a creator
Stay curious, work with constraints, and make ideas tangible.
Dream big
Set an ambitious direction and build toward work that can change the category.
Bias for impact
Focus effort where it creates the clearest value for creators and the business.
Own the outcome
Take responsibility for the result, learn quickly, and keep moving the work forward.
Create together
Share context, invite different perspectives, and make the work stronger as a team.

Read answers about Picsart

Learn what Picsart is, who it serves, how its tools connect, and what to check before publishing.

Picsart is the AI media production and distribution platform where 100M+ creators and businesses worldwide make, market, and monetize content. It brings AI video and image generation, editing, repeatable workflows, creative agents, and publishing-ready formats into one system.

Explore Picsart

Go directly to the product, company, support, and policy pages behind this overview.

Meet Picsart, the AI media production and distribution platform

Know Picsart at a glance

See how Picsart grew from photo editing to AI production

Create for the role you already play

Creates independently

Runs the whole campaign

Markets a growing business

Produces with a team

Builds with agents and APIs

Choose the Picsart tool for each production step

Explore models in AI Playground

Repeat production with Flow

Finish video in Video Studio

Delegate tasks to AI Agents

Refine images with AI Photo Editor

Source from the Content Library

Earn with Picsart

Build through CLI and MCP

Create what the work actually needs

Build a product campaign from one image

Turn a prompt into a social video

Animate a product photo

Produce an animated video story

Run weekly content production

Prepare photos for every next step

Move from intent to published video

Start with the outcome

Start anywhere. Continue through the right tool.

Turn every strong image into a bigger story

See what creators make at Picsart scale

Found a new way to create

Easy enough to keep using

AI tools worth calling out

Good design without the wait

Everything in one app

Built for creating content

Know what applies to your output

Build with the values behind Picsart

Think like a creator

Dream big

Bias for impact

Own the outcome

Create together

Join the team building the next Picsart