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Generate multi-channel campaign kits with Campaign Kit skill

SKILLS4 minIntermediate

Create complete asset bundles from one brief — hero images, social graphics, display ads, and email headers in matching styles.

Generate multi-channel campaign kits with Campaign Kit skill

What you'll learn

  • Import and configure the Campaign Kit skill in your AI agent
  • Generate matching assets across channels from a single campaign brief
  • Maintain visual consistency across hero, social, display, and email formats
  • Export production-ready files sized for each platform

What is the Campaign Kit skill?

Campaign Kit is a Picsart agent skill that generates complete multi-channel asset bundles from one campaign brief. It creates hero images, social media graphics, display ads, and email headers — all in matching visual styles with consistent branding. Like having a design team that works across every platform simultaneously, delivering a cohesive campaign in minutes.

Common use cases

  • Product launches: Full visual system across web, social, email, and paid media
  • Seasonal campaigns: Holiday or event promotions with matching creative across channels
  • Brand campaigns: Awareness initiatives that need visual consistency everywhere
  • Agency work: Client presentations with complete asset packages ready to ship
  • A/B testing: Multiple campaign variations generated simultaneously for performance comparison
  • Startup marketing: Complete go-to-market visuals without hiring a design team

Build your campaign kit step by step

STEP 1: Download and import the skill

  • On web: Go to picsart.com/cli/#skills-marketer-campaign-kit → Download skill → Unzip to your skills folder
  • On AI agent: Point your Claude Code, Codex, or Cursor MCP server to the downloaded skill directory
Download Campaign Kit

STEP 2: Configure your campaign brief

Define your campaign parameters and asset requirements:

  • Campaign brief: Specify key message, target audience, brand guidelines, and creative direction
  • Asset types: Select which formats to generate — hero (1920x1080), social (1080x1080, 1080x1920), display (300x250, 728x90), email header (600x200)
  • Visual style: Choose photography style, color palette, typography, and layout approach
  • Brand elements: Upload logo, define safe zones, and set brand color requirements

STEP 3: Generate your campaign assets

Run the skill and let it create your complete asset bundle. The AI will generate visuals that match your brief, size each asset correctly for its platform, maintain visual consistency across all formats, and organize files into channel-specific folders. This takes 45-90 seconds depending on asset count.

STEP 4: Review and export

Check that your campaign maintains consistency: Not perfect? Regenerate specific asset types, or adjust the campaign brief and run again for a fresh take.

  • Verify visual consistency across all asset formats
  • Check that text is readable at small sizes (display ads, mobile)
  • Confirm brand elements appear correctly on every asset
Build my campaign

Tips for best results

💡 Write a detailed campaign brief

The more specific your brief, the better your output. Include target audience, emotional tone, key differentiators, and must-have visual elements. Vague briefs produce generic assets.

💡 Define safe zones for text placement

Specify where copy should appear on each asset type. Social ads need different text placement than email headers. Clear safe zones prevent text from getting cropped or overlapping important visuals.

💡 Start with fewer asset types

Generate hero and one social format first to validate the visual direction. Once you approve the style, add display ads and email headers. This saves credits if you need to iterate on creative direction.

💡 Use brand color hex codes

Provide exact hex values instead of color names. "#FF5733" is more precise than "orange," ensuring your brand colors appear consistently across every generated asset.

Frequently asked questions

Campaign Kit is a Picsart agent skill that generates complete multi-channel asset bundles from a single campaign brief. It creates hero images, social media graphics, display ads, and email headers in matching visual styles. You import it into your AI agent and describe your campaign — it handles the rest.

Yes. When configuring the skill, specify exactly which formats you need. You can generate only hero and social assets, or include display and email formats. This gives you control over credit spend and lets you focus on the channels that matter for your campaign.

The skill uses your campaign brief as a single source of truth, applying the same visual style, color palette, typography, and brand elements across all generated assets. It adapts compositions for each format while keeping the core creative direction consistent.

The skill itself is free to download. Running it consumes Picsart generation credits based on asset count and complexity. A typical campaign bundle (hero + 3 social formats + 2 display sizes + email header) uses 15-25 credits. Use --dry-run to estimate costs before generating.

Need a full campaign?

Download the Campaign Kit skill and generate matching assets across every channel.

Get the skill